“The most powerful person in the world is the storyteller.”
Steve JobsThe 8 rules
1Rule 1: Start With Your Goal
- We ask what the video must change
- Applicants, leads, donations, enrollment
- We agree on the goal at kickoff
“brings potential customers from 'I've never heard of Biofence' to 'how much does it cost and where can I buy one?'”
— David Sexton, Biofence, Google review 2Rule 2: Tell a Real Story
- Real people, not actors
- Your story, in your words
- Emotion an audience connects with
“Their work has been compelling and impactful to those who have seen them”
— Cynthia Terlouw, Terebinth Refuge, Google review 3Rule 3: Keep It Simple
- One clear message per video
- Short and focused
- Easy to remember, easy to share
“have an impressive creative director who does an incredible job turning a rough draft idea into a finished product”
— Brett Fagin, Google review 4Rule 4: Veteran-Owned Mission-Driven
- Veteran-owned and operated
- Mission first: plan, prepare, execute
- We treat your project like it matters, because it does
“Anderson Hughs shows up on time, prepared for the shoot and work hard with the allotted time.”
— Randy Lane, Associated Wholesale Grocers, Google review 5Rule 5: Make It Easy for You
- Kickoff sheet up front
- Scripts and interview questions early
- Friendly coaching on camera
“i was very nervous about being on camera and they made the whole process so easy and calming.”
— Dick Holt, Google review 6Rule 6: On Time, Every Time
- We show up prepared
- We respect your schedule
- We deliver quickly
- A clear timeline and set revision rounds, agreed at kickoff
“We especially appreciate their quick turnaround and the care they put into bringing our projects to life.”
— Rotochopper Inc., Google review 7Rule 7: Built to Be Used
- Cut for website and social
- Ready for recruiting and training
- Made for events and awards
“incredible assets that we can use for many years to come”
— Emily, Google review 8Rule 8: Measure What Matters
- A results check-in 30 days after your video goes live
- We ask what changed: views, leads, hires, sales
- A simple plan for where your video will run
“The final video was perfect and helped us meet our fundraising goal!”
— Kayla Strand, Indy Warrior, Google review What clients say
“…responsive, creative, and so easy to work with.”
— Eric Skanson, STRIDE Academy, Google review“We hired Anderson Hughs Productions to complete a large community education video project and couldn't be happier with the final results!”
— Laura Eng, Google reviewReady for a video that works?
Veteran-Owned BusinessCo-Owner: U.S. Army Major (Ret.) From St. Cloud, we film throughout Minnesota and nationwide.
